What is 'Inspired Thinking' Marketing Consultancy all about?
I work with SMEs & Organisations who:
- Find the creation of effective communications a challenge.
Are confused about how to convert more prospects or leads to customers.
- Feel overwhelmed by online, digital marketing and websites and need outsourced expertise about how best to use these new tools.
Struggle with advertising, customer communications, copywriting and content creation.
Check out my latest advice for SMEs on my recent blogs:
Creating an Effective Website
Marketing is based on the notion that if a prospect knew the truth of your business, what you’re really good at, that they’d want your service, your product, or they’d want to work with you. So many websites I see say little more than ‘I’m just like my competitor,
Branding; relevant to small businesses with little or no marketing spend? How exactly?
Branding for SMEs with small budgets? I get asked for Branding work and I find that the actual task required ranges from a logo design to website rework to packaging redesign. It can also be used by businesses when they are looking a complete rethink
Is Branding really relevant to Small Irish Businesses?
Is Branding really relevant to small Irish businesses? First off, recession aside, it’s not all about big budgets. Just because you run a small business doesn’t mean you can’t build a brand. SMEs can sometimes overlook the importance of brand building or